Not only did the New York Giants beat the favored New England Patriots, two aspiring filmmakers bested some of Madison Avenue's top creative minds. Each took a first-place finish in USA TODAY's ratings of the ads — one in the traditional electronic tracking of a consumer focus group's reactions during the game and the other in this year's first-ever social-media voting over … [Read more...] about Aspiring Filmmakers Top Ad Pros to Win Super Prize